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About Us.


Hi! Im Courtney, owner of Luca The Label which was established in 2015 when I was home looking after our second daughter. We are currently travelling our beautiful country, Australia and it opened my eyes to the lack of designs for the little adventurers. Each piece in our store is designed by myself  and then handmade by our artisans in China. I have designed each piece with little adventurers in mind! Que, reversible pieces and fun T-shirt designs. Our range and styles are made to last and suit for all year round and a timeless trend you can hand down for years to come. We live in a world with such high turnover in fashion and trends it is daunting to say the least. The textile industry pollutes the environment, gobbles up resources, and consumes energy all throughout the supply chain — from farm to closet. The only real way to reverse this is to buy less clothes. Try to pare down your wardrobe from dozens of things that need to eventually be replaced to a few items that are durable. This is our goal with Luca The Label.

Thank you for supporting small! Courtney and Family xo